OUR SERVICES
Strategy & branding
Brand identity
Brand positioning
Content strategy
Social strategy
Channel plans
Marketing plans
Content and website audits
Audience research
Competitor research
Landscape reviews
Tone of voice
Content guidelines
Our approach
We're not just a branding agency Adelaide businesses turn to; we're strategic partners who help you build a brand that resonates, connects, and converts.
We go beyond surface-level design and delve deep into your business, your target audience, and your competitive landscape. Our strategy and branding services includes:
Audience research: We host one-on-one interviews, run surveys, do group interviews and run user testing to intimately understand where your audience hangs out online and offline, who they trust, what their motivations, frustrations and goals are, and what kind of language they use day-to-day.
Brand identity: We specialise in creating a cohesive and memorable brand experience across all touch points. This includes both your visual identity (logo, colour palettes, typography, brand collateral) to your verbal identity (key messages, brand narrative, brand positioning and tone of voice).
Brand positioning: We help you articulate your brand's value proposition and craft compelling messaging that resonates with your target audience. We’ll clarify who you are, what you offer, and why customers should choose you.
Audits, reviews and analysis: We conduct thorough research to understand your target audience, their needs, and their preferences. We also deep dive into what your competitors are doing. This data-driven approach informs our strategy and ensures we're building a brand that truly connects.
Strategies: We create content and social strategies that set out a vision and an actionable plan for achieving your business goals and exceeding user needs.
Brand guidelines: We develop comprehensive brand guidelines that ensure consistency across all marketing materials, both online and offline. This document serves as your brand's bible, ensuring everyone representing your brand is on the same page.
Content and TOV guidelines: We specialise in running TOV workshops with key stakeholders to define the specific language, style, and tone that best reflects your brand's personality and resonates with your target audience.
We also specialise in content creation, social media, digital marketing and websites. See all our services here.
Recent work
Meet our strategy & branding team
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Vanessa Keys
Content & strategy director
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Lizzie Annells
Managing director
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Rachel Bell
Visual content creator
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Ava Barrie
Senior copywriter
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Graham Nicol
Digital strategist
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Nick Jungfer
Content & social specialist